Wan Ahmad Jaafar Wan Yahaya
Director, Centre for Instructional Technology and Multimedia, Uni. Sains Malaysia (USM) Instructional Multimedia, ICT in Education, Persuasive Technology


Professor Dr. Wan Ahmad Jaafar Wan Yahaya has been Director at the Centre for Instructional Technology and Multimedia (PTPM), Universiti Sains Malaysia (USM), Penang, Malaysia since 2016. He is the Chairman of the Technical Committee on Audio, Video, Information Technology, and Communication Equipment at the Department of Standard Malaysia, Ministry of International Trade and Industry Malaysia. He holds a PhD in Multimedia Education from the University of Leeds and a Master of Education (Computer in Education) from the University of Manchester, United Kingdom. He has published more than 170 articles/papers in indexed journals like Scopus, Web of Science (ISI), SCSI, SSCI, conference proceedings, and book chapters, primarily in the field of multimedia education. He is the recipient of the Thailand Association International Honor Award for Outstanding Contributions to the field of Educational Communications and Technology for the year 2023.